Introducing 7 For All Mankind’s b(air) Denim Exclusively for Moms-To-Be!

PremiumDenim 7FAM Bair Post 2Exciting news! We will be offering four washes of 7 For All Mankind’s newest collection, b(air) denim, exclusively for moms-to-be! 7 For All Mankind is known for innovation, mastering soft hand feel and comfort with form flattering fits and fabrications. This new line promises to be the brand’s ultimate choice for women due to its lightweight, soft and slimming qualities; this new technology is as flattering as it is comfortable making it a must-have for expecting mothers.

The name b(air) denim comes from the words “bare” and “air” and the feelings associated with each. Light as air, soft as silk, remarkably slimming, b(air) denim is the 24/7 jean that not only feels weightless, but looks flawless. All four washes containing 7 For All Mankind’s new game-changing luxury denim fabric will feature A Pea in the Pod’s patented Secret Fit Belly®; this seamless, stretchy maternity panel can be worn up or down for custom support and coverage, allowing moms-to-be a whole new level of comfort and aesthetic. These maternity denim styles can be worn during all stages of pregnancy and post-delivery.

Shop all four washes, Duchess, Blue Black River Thames, Reign and Black, below!
On model: Isabella Oliver 3/4 Sleeve V-neck Ruched Maternity Shirt // 7 For All Mankind Secret Fit Belly B(air) Ankle Skinny Maternity Jeans

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